introduction
5 key areas
packages and pricing
how it works
by whom
feedback report
the process
 
 
 

There are a number of different ways how the Innovation Wave® can be used, below the most common one is outlined

The questions have been designed in a way that allows managers to investigate innovation at 4 levels of their organisation:




Headquarters
Operating Company
Department
Team


We suggest that you start the use of the Innovation Wave® with a group of senior managers as this will help to:




Create a shared understanding of current innovation performance
Establish or clarify the organisation’s innovation ambition
Decide on the unit of analysis, i.e. at what level in the organisation do we need to understand barriers to improving our innovation performance - team, department, operating company or headquarters


As a second step it is suggested to roll it out with the identified participants/ the agreed part of the organisation; some thoughts to consider:

















If there is a perceived block that prevents innovation projects from moving smoothly through departments, then involving people across all departments involved in the development chain is most likely to identify bottlenecks

If the block to improving innovation performance is more likely to lie within a certain layer of the company’s hierarchy, involving people from those layers will be most effective

Of course, often it will not be clear where the block to innovation is, in that case it is advisable to start with a sample that is most likely to offer differing view on innovation performance and ambition, and include more people horizontally or vertically, depending on where innovation blocks start to emerge

Assurance of confidentiality is essential if the results are to be trusted

Managers may want to consider asking customers, suppliers and collaboration partners to get involved; their insights can be particularly valuable in assessing Industry Context and Innovation Ambition



 
 
© 2003 Bettina von Stamm, Interactive questionnaire design by Viadynamics